Services
Phillips’ mission is to build brands that last with an approach that focuses on the purpose of product, the authenticity of creative and the emotional connection built within a social community. By using this framework, Phillips is able to refine and communicate brand stories with e-commerce intelligent strategies that drive conversion and conversation
From conceptualisation to execution, each service is managed personally by Phillips in collaboration with her network of creatives and strategists across Sydney and Los Angeles.
Custom project and retainer packages can be designed to meet your brand needs.
01.
Strategic Consulting
360 Marketing Plans, CALENDAR & budgeting
Brand strategy & positioning
creative direction AND STRATEGY FOR campaign/PROMOTION ROLL-OUT
TREND, Market & competitor research
02.
Creative Production
Creative / ART Direction
Campaign, look book, digital & e-comm Content
Photography, Videography, Graphic Design, Animation (WITH PARTNERS)
Fashion, Prop, & Set styling
Talent & Model Casting
Location Scouting
03.
Social Media Marketing
Social Media & Content Strategy
Platform & Community Management
Posting, Optimisation, & Growth Tactics
Content Planning, Development, & Curation
Paid Advertising (WITH PARTNERS)
Reporting & Analytics
04.
Social Media Content Creation
UGC, lofi, Event, Lifestyle & behind the scenes content creation
art direction
Shot list & mood board development
Photography & videography
Social media trend alignment
Talent Casting (including UGC creators)
Location Scouting
05.
Influencer Partnerships
Influencer/talent selection
Influencer Collaborations & Programs
Product Seeding & Gifting
Diversity & Inclusion Consulting
Reporting & ANAlytics
06.
Blog Management
Editorial / content strategy
Copywriting
TALENT SOURCING, MANAGEMENT & interviewing
Visual content briefing
07.
Email & SMS Marketing
email / Sms marketing strategy
Segmentation & AUTOMATIC FLOWS
klaviyo management
copywriting
Visual content briefing